Our experience of African markets
Quantitative Studies
- Benchmarking: ECOBANK DRC
- DRC Financial services and mobile money study: INTERMEDIA (USA), ORANGE DRC, TNS RMS
- Evaluation of a TV program : TRUST MERCHANT BANK (TMB)
- Brand Positioning Study: CONGOLESE BEVERAGES MANUFACTURE (IBS)
- Media Study: IMMAR FRANCE, FRANCE EXPERTISE INTERNATIONAL (FEI)
- Mystery shopping: ORANGE DRC, ECOBANK DRC
- Odor test: MANE SOUTH AFRICA
- Packaging test: IPSOS BELGIUM
- Products testing: HAYSTACK BELGIUM
- Study on subscribers satisfaction: ORANGE DRC
- Study on the chicken market in Kinshasa: OPTIMUM COMMUNICATIONS & LR GROUP
- Study on the impact of products against malaria : IMS HEALTH
- Taste test: BRALIMA SARL, BRARUDI, IPSOS BELGIUM
- Trade census: BRALIMA SARL, VASARI GLOBAL LIMITED, DIAGEO (Cameroon)
- TV channels study in DRC: TELESAT
- TV Measurement: BRALIMLA SARL
- Usage & Attitude study: MANE FRANCE
Qualitative studies
- Advertisement test: AIRTEL CONGO, HEINEKEN INTERNATIONAL, BRALIMA
- Cigarette consumers behaviors study: NIELSEN SOUTH AFRICA & PHILIP MORRIS INTERNATIONAL
- Community radios evaluation: UNESCO DRC
- Concept test: TIGO DRC, HAMILTON, 2CV, MOYI CONGO, NIELSEN SOUTH AFRICA & PHILIP MORRIS INTERNATIONAL, IPSOS NV, HEINEKEN INTERNATIONAL, DELIGHT AFRICA
- Consumer Immersion: BRALIMA SARL
- Consumers and customers research: IPSOS BELGIUM
- DRC Internet market study: SMILE
- Label test: IPSOS BELGIUM
- Fundamental Meaning of Beer: IPSOS BELGIUM
- GSM subscribers study: TIGO DRC, SPARKLER
- Innovations and brands study: IPSOS BELGIUM
- Lifestyle Study: TIGO DRC, IPSOS FRANCE
- Mobile operators positioning in DRC: IPSOS FRANCE
- Name test: BRALIMA
- Packaging test: IPSOS BELGIUM, BRARUDI
- Post-launch study: BRALIMA SARL
- Radio young auditors study: UNIVERS FM
- Small Entrepreneurs study: ORANGE DRC
- Study on Telecom Subscribers : INSIGHT EUROPE, TIGO DRC, IPSOS FRANCE
- TVs channels evaluation: CANAL FRANCE INTERNATIONAL
- Youth and Internet study: RADIO NETHERLAND WORLDWIDE, TIGO DRC
Opinion poll
- Brazzaville African games opinions: INTERLINK SOLUTION & OPINIONWAY
- DRC adults use of financial products: AFRICASCOPE SOUTH AFRICA
- End of Year Study: WIN Gallup International
- Impact of a radio program « LRDC » : PANOS PARIS
- Local radio impact: UNESCO DRC
- Young and women use of financial products in Burundi: CRDB BANK
Consulting
- After work on Optimization of communication budgets (Franco-congolese Chamber of trade and Industry)
- Audience study workshop in DRC (Goma/DRC): CFI (International France canal)
- Business Model: SANOFI
- Enterprise creation process and enterprise major challenges (formation for DRC young entrepreneurs in collaboration with the French and Congolese Chamber of Trade and Industry)
- Entrepreneurial in the service of the innovation (Frankfurt School Of Finance & Management and TIGO DRC)
- Entrepreneurs: Who are your clients? (Conference at the Protestant University of Congo): CEM (Marketers Economists club)
- Training on Collect and treatment of a research data: FRPC