
ESOMAR insights festival, ESOMAR's annual conference, will be online in 2021
ESOMAR is a global association of market research professionals based in Amsterdam, the Netherlands. It has existed for over 70 years and has over 6,000 individual members. Target SARL is one of the firms in the DRC that is a member of the association. Through ESOMAR, research firms can constantly improve their work and analysis tools.
ESOMAR organizes an annual conference that brings together all market research professionals in one city. But due to the pandemic, this meeting will be virtual in 2021. It will occur from September 20 to 22, 2021, starting at 3 pm Central European Time (2 pm Kinshasa time). This new edition is placed under the theme of: Insights in a Multicultural, Hyperconnected World.
While the pandemic has been a personal struggle for many, it has also created a professional opportunity to amplify and accelerate creative thinking, catalyze big business decisions, activate positive learnings, and focus on return on investment. The new edition of this forum will showcase the collective wisdom of the industry through case studies, cutting-edge methodologies, meaningful conversations, and more. It will be moderated by Finn Raben, the Association's Executive Director.
This digital seminar will discuss topics focusing on:
- Consumer and data-driven information,
- The art and science of truth seekers,
- A "good" search and the best of its kind,
- Tips and tricks on technological tools and breathtaking talents and storytellers. And many other topics will be explored at this conference.
Please find the full program and all the details by clicking on the following link:
Those wishing to participate in this digital exhibition can register by clicking on this link:
Wednesday, September 8, 2021 - 08:54